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Do You Know Why “Sales Velocity” Is The Most Powerful Metric For Sales Transformation?

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  Many sales leaders find it quite overwhelming to keep track of multiple KPIs while managing their pipeline. Some of the obvious ones are booking, pipeline, forecast, deal size, transaction volume, etc. What if you had the time to track only one? Which one of these is the most important? While engaging with customers, we found that many business leaders were not familiar with the numerical calculation and the implication of measuring “Sales Velocity”. However, most refer to the term “sales traction” in their discussions. They know that it is an important characteristic that defines world-class sales organizations. The concept of sales velocity removes the subjectivity in this term’s traction. It offers an accurate metric that is numerically derived to help you improve the business parameters that matter the most. If measured and improved diligently, this one metric has the power to transform your organization; and help you win over your competition. Why should you measure Sales Veloci